How Comcast VOIP Penalizes The Majority

Written by Russ on December 16, 2007 – 11:36 pm

I was one of the first to adopt Comcast’s VOIP when it came to my area. (If it would have been a midnight event at Best Buy, I would have stood in line for it–that’s just the kind of geek I am). For the most part, I do not notice that I have VOIP instead of a traditional telephone service, which, ultimately plays into Comcast’s favor. There are times, like when the cable service goes out that you realize that in order to call to report the problem, well, you have to use your mobile phone, but that is also a known risk.

There are also great benefits–like a voicemail system that is kind enough to send you an email and that allows you to access your messages online. Since the Comcast system will only store my password for 24 hours and I don’t feel like Im able to navigate their system quicly enough, I mostly dial-in to listen to my messages.

About 6 months ago, Comcast upgraded their voicemail services.

Upgraded?

Okay, let me rephrase: They upgraded their voicemail system.

The degraded their VUI (Voice User Interface) for the voicemail system, in my humble opinion.

Wikipedia has blessed me with some information that I’ve found useful:

Although the United States currently has no official language, English has long been the de facto national language. Government agencies in most states and at the federal level can commonly be contacted in Spanish. Many states such as California require legislated notices and official documents to be printed in Spanish alongside English and other commonly used languages.

And:

The United States does not have an official language, but English is spoken by about 82% of the population as a native language. The variety of English spoken in the United States is known as American English; together with Canadian English it makes up the group of dialects known as North American English. 96% of the population of the U.S. speaks English well. On May 18, 2006, the Senate voted on an amendment to an immigration reform bill that would declare English the national language of the United States. The immigration reform bill itself, S. 2611, was passed in the Senate on May 25, 2006, and now has to go back to the House of Representatives in conference to make sure amendments are agreed upon.

The Spanish language is the second-most common language in the country, spoken by almost 30 million people (or 12% of the population) in 2005.

Here are my key points to Comcast:

1. I live in the United States
2. American English is the most spoken language in the country

That said, the Comcast Voicemail system previously worked as follows:

1. Dial voice mail number / your number (if calling from home)
2. Press ‘#’ if you have a mailbox on the system (otherwise listen to bizarre message that allows you to enter in a phone number and leave a message for someone on the system–huh? The voicemail number is not a publicly known number)
3. Press your phone number
4. Press ‘#’ if you’re impatient and don’t want to wait for the system to recognize you (learned by trial and error, thank you very much)
5. Press your password
6. Press ‘#’ if you’re impatient and don’t want to wait for the system to recognize you
7. Enter voicemail system, do voicemail-related things

Upon implementation of the “system upgrade”, something broke. Much like the blasted soda machine in my office, I still get tripped up by this change.

The change has caused a slight-looking shift (see bolded text below) in the way the voicemail system now works:

1. Dial voice mail number / your number (if calling from home)
2. Press ‘1′ if you wish to hear your prompts in English, ‘2′ if you wish to hear your prompts in Spanish (Pressing anything else ie ‘#’ results in you listening to the English/Spanish message all over again)
3. Press ‘#’ if you have a mailbox on the system
4. The rest is the same

This seems minor, right? Simply adjust my thinking, unlearn what I’ve already been using for over a year, realize that there is an extra button press and accept that Comcast is attempting to serve a broader customer base. The thought itself is not problematic. The implementation is. To me. And possibly to those whom I assume are in the majority of their user base.

I do not take issue with that, but I would not expect to check voicemail in France and have to identify myself as a French speaker EVERY TIME. On the contrary, I would expect to listen until I heard something in English and then press the corresponding number that would allow me to listen in my language. If France had more than one primary launguage–like Canada (see the humor?)–, then I would expect to be able to choose my primary language in my voicemail set-up, including the option to select my language at each login. For Comcast, this does not happen–although I am allowed to set my languages in my Administrative options. You’ve probably guessed it: My language preferences are all set to English.

Still, I am an English-speaking American, and I am in America. For whatever reason (okay, for statistical reasons, even), I feel as my language should be in the majority. I feel that spoken prompts of a VUI should be in English automatically and I should not have to listen to a prompt that forces me to select the option to hear prompts in English. Instead, I should be able to quickly bypass the system and get right to my voicemail, which is all that I care about to begin with. Comcast, you may have fixed something that was not even remotely broken.

However, that 1 extra keypress repeatedly frustrates me and repeatedly trips me up and more frequently than I’d care to admit, causes me to redial voicemail and try again. Or wait until I get to computer and login and listen to an audio file.

In my mind, the system should work like this:

1. Dial voice mail number / your number (if calling from home)
2. Press ‘#’ if you have a mailbox on the system
3. Press your phone number
4. Press ‘#’ if you’re impatient and don’t want to wait for the system to recognize you
5. Press your password
6. Press ‘#’ if you’re impatient and don’t want to wait for the system to recognize you
7. Enter voicemail system, do voicemail-related things

Does that seem at all familiar? It should–it’s the same system that was previously in place. Before the system upgrade.

I wonder if this change was tested on an appropriate sampling of their user base? I’ve got a hunch it probably was not.

Perhaps a better enhancement to the system would be to perform an overhaul that could be used across all of Comcast, so there is a familiarity whenever you need to call in to one of their phone numbers. By gosh, even better would be the notion that there could be some VUI globals, well, globally.

Beloved Apple hung up on me today because I tried to hit ‘0′ to get a human and find out store hours, instead of just listening to their pre-recorded information. I think it may have been a ‘5′ that would have let me do that, but I was impatient and instead, I received a friendly “Good bye”. Somewhere in the world, someone is chuckling that the VUI was unforgiving and that I was too impatient. To a degree, that almost seemed rather Steve Jobs-ish, eh?

Regardless, the United States is a melting pot, and I’ll happily admit that. The Spanish language is ever-increasing in usage and there is a large population that needs to be served in voice systems. In fact, if nothing else, this emphasizes to me that a function needs to be dedicated on systems to change back and forth between languages.

Example:

1. 1-6 – used for standard “options” (each is task-specific, otherwise, by the time you listen to 9 or 10 options, you’ve spaced-out and missed the one you needed or invariably someone has distracted you and you randomly push a button anyway)
2. 7 – paginate backward through options
3. 8 – swap language (English / Spanish)
4. 9 – paginate forward through options
5. * – system help
6. 0 – Operator
7. # – “Enter” or “Finished submitting” or a bypass for when a system offers the option of your account, phone number, etc.

Maybe I’m not exactly breaking new ground with my frustration points here. I doubt that I’ve come up with a world-class solution at this point, but I don’t think I’ve met a person who enjoys any of the VUI systems in place today. It may be time for an overhaul.

And don’t get me started on the systems that force you to be conversational with them.

Posted in Rant, Usability, User Experience | No Comments »